Our Offerings
Sentient would ensure that you make the desired impact. This is done by:
Creating Familiarity and Prominence
Your visibility will depend on a robust digital presence. This means that your prospects will be able to find your business in a more efficient way. The best approach to make an impression, is by being informative with useful, original content which will also help in better ranking on Search Engines. When they are ready to buy, they will come to you since they can recognize your business.
Establish Your Expertise
There is sufficient research which accentuates the need for creating quality content as more than half of B2B buyers do most of their research before they contact a vendor. Often the buy decision is based on the perception of the companies which are deemed as best. Our comprehensive would be to establish your expertise with your digital assets will showcase you and your company as groundbreakers in your industry. Our endeavor would be to build trust which takes consistency and relevancy. Being sincere and offering value with your content will take you a few steps closer to building the trust.
Customer Reviews
Whether your business caters to B2B (Business to Business) or B2C (Business to Customers), you will be selling to an individual. Hence, establishing your credibility and trust is of paramount importance. We will help you to leverage the power of your digital presence to show prospects that your business is knowledgeable, trustworthy, and beneficial to them. Asking a satisfied customer to provide a testimonial or a review is highly effective as the customer feels valued to provide his feedback. A third- party endorsement is valued much higher than you are talking about your trustworthiness.
Ensure Enhanced Web Experience
Alluring and attention-grabbing web design is as important as being concentrating on the user’s need. Our UI/UX experts use design elements to develop a website that guide the prospect seamlessly through your site. Increasingly, people search for services or products using their mobile phones. We ensure that your website automatically adjusts itself to function best on all devices, referred to as a “responsive” or “mobile-friendly” design.
Social Media Interactions
While the company website is the first place a prospect will get introduced to your company; social media is the forum where they validate their perception. Social media is where a company can share knowledge, updates, and tips and possibly have a conversation. We help you to understand your target audience and in turn identifying the social media platforms to interact with your customers. Based on our expert analysis we select the platforms where your prospects and customers spend time.
Develop & Propagate Valuable Content
We would create a place where blogs, case studies and other resources that are useful to your customers and prospects can be posted. Our team of experience content writers would create compelling content which would attract interaction with prospects and customers.
Optimize for Search Engines
We would create content that is answer to someone who is looking for your specific product or service. We use keywords and phrases that customers possibly will use to find you online. Doing this right will surely be reflected into the number of enquiries coming your way over time.
Refined Digital Presence
A consistent presence is central to brand awareness and recall. We design the elements in such a way that same color scheme that is used on your website should be used on your social media profile and in your content assets. Taglines, imagery, tone and style and other aspects of digital marketing need to be brought into alignment across platforms and channels.
Physical Presence Considerations
We also take the physical into account as sometimes physical interactions with customers can impact the digital presence. In many cases, the physical and digital presence needs to work as one. We prepare you for all such intersections of digital and physical presence to build a resilient brand.
